What's a good conversion rate for a tailoring or local-services campaign?

Most local-service Search campaigns convert at 3–6%. This campaign sustained a 6.84% conversion rate while tracking five separate contact channels, on a modest ฿1,000/day budget.

Do international customers and local customers need separate campaigns?

Not necessarily. Tailor BK's account ran bilingual keywords in English and Thai inside one campaign, and the search term data shows both audiences converting well side by side.

What happens to a campaign's performance after a pause in spend?

It depends on the account, but in this campaign the cost per lead was lower after the three-week pause than before it, at ฿284 compared with ฿393. This suggests Smart Bidding retained its learnings rather than restarting from zero.

Comprehensive Digital Marketing Blog in Bangkok

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Google Ads Management Services: What a Professional Agency Actually Does for Your Campaigns

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Graphic Design Services in Bangkok: What Businesses Actually Get

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How to Choose the Right SEO Company for Your SaaS Business

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