sitemap

What Is a Sitemap and How Does It Help SEO? 

What Is a Sitemap and How Does It Help SEO? The word “sitemap” gets used in two genuinely different contexts, and mixing them up is a surprisingly common source of confusion — even among people who work with websites regularly. One kind of sitemap is a visual planning document, sketched out early in a website project […]

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free image sources

9 Popular Free Image Sources and What They’re Best For

9 Popular Free Image Sources and What They’re Best For Every website, blog post, and social media graphic needs visuals, and not every business has the budget — or the need — for a paid stock photography subscription. The good news is that the gap between “free” and “professional-looking” has narrowed dramatically over the past […]

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customer journey c

Understanding the Importance of the Customer Journey 

Understanding the Importance of the Customer Journey  A business can have an excellent product, a well-designed website, and a genuinely talented marketing team, and still lose customers at a rate that seems impossible to explain — until someone actually maps out, step by step, what a real customer experiences from the first moment they hear […]

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seo extension

10 SEO Browser Extensions to Boost Your Workflow 

10 SEO Browser Extensions to Boost Your Workflow  Open the browser toolbar of any experienced SEO professional and you’ll usually find the same thing: a short row of small, unassuming icons that quietly do an enormous amount of work. Before a single line of a report gets written, before a client call happens, before a […]

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