Search Engine Optimization (SEO) FAQs
SEO Knowledge Questions
What is SEO, and why is it important?
SEO (Search Engine Optimization) is the practice of making a website more visible in search engine results pages (SERPs). It’s important because higher visibility leads to increased traffic, credibility, and business growth.
What are keywords and keyword research?
A keyword is the word or phrase that users enter in the Google search box to look for desired information.
Keyword research is the process of finding those keywords by our SEO agency in Bangkok.
After finding them, we filter the keywords that are relevant to your business and report them to you, along with the total monthly search volume, competitiveness and worthiness of each keyword.
How does SEO work?
Search engines like Google want to serve their users with the most relevant search results. They won’t rank irrelevant or low-quality websites.
As a result, SEO service providers are forced to improve the quality and relevancy of their clients’ websites so that they are more informative, trustworthy, and user-friendly.
That is why, unlike paid ads, search engine optimization (SEO) takes a lot of time. But it is far cheaper than paid advertising strategies like Facebook advertising.
What is local SEO?
Local SEO helps you get more customers near your business location.
When people search for something, Google Maps results are shown at the top. Optimizing your map listing to be visible there is called local SEO.
Optimization for local SEO includes optimizing your website, Google Business Profile, Facebook page, NAP local business citations and more.
What is on-page optimization?
On-page optimizations are the improvements that have to be made to your website to improve your website's SEO scores, loading speed and user experiences. You can read more about this in our on-page SEO optimization section.
What is off-page optimization?
Off-page SEO optimizations are works that are done outside of your website and others' websites. This helps improve your website’s trust, authority and relevancy to users’s search terms. Read more about this in our off-page SEO optimization section.
What do you analyze my website or my competitors' website for?
We analyze your website against your competitors’ for targeted keywords, content quality, authority, backlink profiles, site structure, user experience and more. These help us identify the strengths and weaknesses of your website and opportunities to refine your SEO strategy.
What are backlinks and link optimization?
Backlinks are links from other websites to your site. The more links you get from relevant websites, the better your Google visibility will be.
To improve your website’s authority and search engine rankings, we acquire these valuable, high-quality backlinks from reputable sources. The process is known as ink building or link profile optimization.
Can't we just pay other website owners to link to my website?.
Buying backlinks falls under the black-hat SEO category. Black-hat SEO technologies are malicious SEO techniques that should be avoided at all costs.
Furthermore, link buying violates Google’s guidelines and they call it link spam.
For other people to link to your website naturally, we need to focus on creating valuable content. This is more sustainable and Google’s recommended way to earn backlinks.
SEO Cost-Related Questions
How much does SEO cost?
SEO costs in Thailand vary depending on the number of keywords, the competition in your business, and the scope of your work. We provide a customized quote based on a comprehensive assessment of your requirements.
Our rates are completely transparent and include all expected costs. Any extra services or unexpected charges will be discussed with you in advance.
We also provide a variety of SEO packages for customers to easily understand the content of our SEO services.
Why are you so cheap?
We sometimes get this question. Mostly from people who understand how expensive the SEO services are. We are proud to say that we are affordable because we know exactly what we are doing and we do not outsource our work to third parties.
Why are you so expensive?
We also get this question sometimes, mostly from people who are new to SEO. We don’t believe that we are expensive.
The SEO process requires a lot of technicians, time, and continuous effort. There are a lot of variables to keep in mind when playing an SEO game and everyone has to work in harmony to get the perfect result.
Everyone has their own price and some might be cheaper than us, which might make you think that we are expensive. In fact, if you compare the value, you will see that our SEO packages are more valuable. Please also bear in mind that in SEO, pricing is not something you should be chasing after. You should be chasing service quality and guaranteed benefits.
Our SEO services are done by experienced professionals in Bangkok; they include in-depth competitor analysis and ongoing content creation, all of which can contribute to a successful SEO ranking.
What are your payment terms?
We split our payment terms into 50/50. 50% of the total cost shall be paid upon signing the contract and another 50% balance shall be paid when the goal is achieved.
Decision-Making Questions
Why should we choose you?
We have 12+ years of SEO experience and we guarantee first-page ranking or we work for free until it does.
Our SEO service fees are affordable and we guarantee ranking improvements in one month. Therefore, we have a 95% client satisfaction rate.
I already have my website; do I need SEO?
If you don't want free website traffic and leads, you don't need SEO.
Having a website is only part of the way to digital marketing success. If you don't use SEO, no one will know your website exists.
Whether you're a small business or a multinational brand, SEO makes your website discoverable to your target audience, increasing organic
traffic and maximizing your digital brand awareness and sales.
Why should I maintain SEO when I've achieved decent rankings?
Maintaining the ranking could be as hard as trying to rank a new website because search engine algorithms are always updating and your competitors are always trying to get those top rankings.
By continuously using our SEO maintenance service, your website will always be updated with fresh content which is love by search engines
resulting in a constant increase in traffic and leads.
I used rank on google but not anymore. Can you recover it?
Absolutely! Search rankings fluctuate often as a result of algorithm upgrades, technological issues, competitive pressures, or a Google
penalty.
We will thoroughly inspect your website, identify issues, create an SEO strategy, and restore your website's visibility and rankings while you
sit back and relax.
Service-Related Questions
How long does it take to rank on Google's first page?
SEO takes time and it is different for each website. The time taken depends on various factors, such as competition, content quality, and your SEO goals.
But don’t be discouraged; it is more like planting a seed. You will see the sprouts (website performance and traffic) in a few weeks but the gorgeous blooms (the first page ranking) could take 6 to 12 months.
Do you need to redesign my website for better SEO?
A website redesign is not required most of the time. Our professional SEO technicians will review and highlight the areas for improvement without a major redesign.
But if your website is really outdated and lacks mobile friendliness, revamping is required but it must be done strategically.
Even if it is required, our elite web developers in Bangkok can help you with that and do SEO seamlessly in one place. You won’t have to find another agency.
Can you assist with content optimization for the Thai language?
We specialize in Thai and English content optimization. We can also assist with other languages, such as Chinese and Japanese.
Do you provide any guarantees for your SEO services?
Yes, we proudly promise the following:
- Ranking improvements within 1 month
- First-page rankings within 6–12 months
- Faster website speed
- Better user experience and conversions
Can you get my website ranked for general terms like “travels”?
Yes, if you are willing to spend a lot of time and money and you see your competitors ranking with those keywords.
Single-word keywords are highly competitive and it takes a lot of effort to achieve first-page ranking. Some keywords are not even possible.
When you search on Google with the keyword and you see at least three of your competitors’ websites, it is possible for you to rank with that keyword too.
If you see government websites when you search, it is not possible for you unless you are the government. It means that people only click government websites when they search with those keywords.
That is why we do not recommend targeting single-word or sometimes even 3-word keywords.
What if you can't guarantee results?
Despite the best efforts, SEO outcomes are not foreseeable and no one can predict the exact ranking.
Google search algorithms are so sophisticated and accurate that sometimes you might need to make adjustments to your real-world business to get a better ranking.
For example, you might need to build a team and put team photos on your website to get a better ranking.
But if you can’t make changes to your business, we might not be able to achieve the guaranteed results.
However, if the failure is our fault rather than yours, we promise the following:
- Don’t pay the balance You don’t have to pay the remaining 50% of the payment until the guaranteed result is achieved.
- We work for free We will work for free till the required ranking is achieved.
- Traffic and visibility Your website will get more traffic and visibility on Google search than prior to buying our SEO services.
- SEO-optimized website with a chance to improve ranking over time.
- Meaningful content your website’s content will be optimized in a more meaningful way for people.
- Strong backlink profile As we acquire links from other websites, your website will have a strong backlink profile and continue to receive referral traffic and conversions.
- Better local SEO you will have SEO-optimized Google My Business and Facebook pages, which will improve ranking and continuously get valuable traffic over time.
- Brand awareness our SEO efforts will increase your online presence and thus more people will notice your brand.
Will my rankings drop if I stop using your services?
While SEO results can be long-term, continual efforts are required to maintain and enhance rankings, particularly in competitive sectors. We recommend ongoing SEO work to maintain your online visibility.
SEO is like wine: it gets better with age. The ongoing SEO effort not only keeps your ranking but also enhances it. If you discontinue use of the service, the opposite occurs. Your ranking will gradually decline, and regaining it may require a complete overhaul. Therefore, we do not recommend stopping the SEO work on your website.